The ecommerce landscape grows more complex by the day. Online sellers now juggle ever-expanding product lines, multiple sales channels, trade tariffs and taxes, complex shipping rules, and more. Legacy systems strain and break under multiplying data streams and rules. By 2025, the need for agile, automated commerce platforms will be acute.
Many brands will migrate their technology to NetSuite that year. The cloud ERP pioneer built specifically for omnichannel commerce continues advancing at a brisk pace. For growth-oriented ecommerce merchants, NetSuite provides the most future-proof foundation for scaling with flexibility and control.
Why Do Ecommerce Sellers Need a New Platform?
Ecommerce based on old frameworks or point solutions leaves dangerous gaps as the number of sales touchpoints and business complexity accelerate.
Siloed Data Hampers Real-Time Decisions
Most brands currently stitch together site platforms, marketing apps, order managers, POS, accounting software, and other systems. Data lives fragmented across these disconnected tools causing critical communication breakdowns. When inventory, financials, fulfillment, and customers aren’t synced in real-time, damaging missteps result:
- Stock-outs and backorders from inefficient inventory visibility
- Payment and order errors from mismatched data
- Poor targeting and campaign ROI from incomplete customer profiles
- Inaccurate financial reporting from scattered accounting
Disjointed systems significantly hamper an organization’s speed and agility. Without holistic commerce visibility, brands cannot pivot swiftly in response to opportunities and threats.
Heavy Reliance on IT Hampers Agility
Common commerce systems also require heavy IT involvement for modifications and upgrades, an enormous friction point. Business users often end up bottlenecked waiting weeks or longer for technical resources to update platforms, add integrations, incorporate new sales channels, adjust processes to changing regulations, and more.
The fast pace of ecommerce makes this IT-reliance unsustainable. Brands need systems with business-user configurability that empowers managers to adjust workflows, reporting, and processes on-the-fly.
Scaling Across Channels Causes Mass Complexity
Additionally, expanding an existing platform across channels multiplies complexity exponentially. For example, selling on three distinct sites (own site, Amazon, eBay) with separate catalogs and inventory pools for each quickly becomes a nightmare to synchronize and optimize financially.
Typical connectors and bolt-on channel tools are slippery bandages. They increase rather than tame escalating complexity that comes with diversifying commerce routes-to-market.
Legacy Systems Can’t Handle Pace and Scale
In summary, conventional solutions fail to provide the nimbleness and elasticity modern ecommerce sellers need as dynamics accelerate and business models grow more varied.
Updating current systems is rarely the solution either. Attempting to stretch or re-architect existing frameworks to the breaking point delivers diminishing returns on investment.
Top brands ultimately decide starting fresh on a natively cloud-based platform purpose-built for multi-channel commerce provides the only sensible path forward. NetSuite emerges as the clear choice that won’t require replacement again after just a few years of scaling further.
NetSuite – The Commerce Platform of the Future
Oracle’s NetSuite remains unmatched for unified power and flexibility demanded by fast-changing ecommerce organizations. The system delivers:
- Built-in omnichannel commerce unifying all sales touchpoints
- Real-time visibility across the entire business
- Agile cloud infrastructure scaling on-demand
- Configurability empowering business users
We’ll explore why these strengths position NetSuite as the obvious backbone for ecommerce brands anticipating steep growth by 2025.
Unified Commerce Platform Out-of-the-Box
The NetSuite platform eliminates data siloes with financials, inventory, CRM, order management, and ecommerce natively integrated in one cloud solution.
Real-time inventory visibility persists across all channels with no complex connectors required to synchronize data pools. Every sales touchpoint draws from the same master product catalog. Pricing stays consistent everywhere.
No third-party tools are needed to add sales channels, integrate marketplace APIs, or handle multi-currency transactions. Native functionality for prompt expansion across websites, marketplaces, retail, social selling and more means zero platform overhead eats into ROI as an organization scales reach.
Agile Infrastructure – Scale and Customize on Demand
NetSuite also provides an agile cloud infrastructure that adjusts to evolving needs on-demand without waiting on IT resources.
The systems toggles easily between global and local feature configurations using a hierarchical account structure. New subsidiaries can spin up rapidly with individual rules, reporting currencies, taxation standards, and workflows inherited or overwritten from parent accounts.
SuiteCloud Platform offers a mix of drag-and-drop customization and flexible APIs for tailoring everything from the shopping cart to financial reports to complex global taxation. Line-of-business employees can personalize workflows or build entire applications.
Real-time Analytics Inform Strategic Pivots
Smart steering of a modern ecommerce business relies on quality visibility. NetSuite Analytics provides 30+ built-in reports plus a customizable reporting engine.
Standard dashboards highlight omni-channel metrics from traffic trends to sourcing pipelines to lifetime customer value analytics. Users create real-time custom reports dragging and dropping dimensions without IT help.
Why Choose SuiteRep for NetSuite Implementation?
SuiteRep guides leading brands through streamlined NetSuite implementation and ongoing optimization to establish a stable, efficient foundation upon which clients achieve unified commerce success today and scale boldly in the future.
Our team brings decades of NetSuite expertise accumulated working within industry-leading global enterprises as well as implementing the platform for organizations at various stages of growth. Real-world experience nets us intimate firsthand knowledge of the nuances and needs across retail sectors.
SuiteRep follows a step-by-step roadmap developed over 10+ years fine-tuning best practices for configuring and adopting NetSuite to fit business requirements precisely and scale seamlessly:
- Process Analysis – Detail how teams currently operate day-to-day and map future-state workflows.
- Configuration & Customization – Tailor forms, reporting, integrations and automations to match processes.
- Data Migration – Strategize optimal data transition.
- Training – Prepare users to leverage and maintain the system confidently after go-live.
- Go-Live – Deploy new standardized global processes across channels and subsidiaries.
- Optimization – Continually refine the solution as needs shift and new functionality unlocks additional potential.
The SuiteRep team supports clients every inch of the journey – from upfront planning and design to day-to-day operations post go-live. We supplement internal teams cost-effectively so you reap maximum ROI from NetSuite with no wasted spend.
Let SuiteRep’s NetSuite experts guide your brand in taking the next pivotal step toward unified commerce. Schedule your free demo and roadmap consultation today.